The ever-unique Jack Davey, eclectic frontwoman of J*DaVeY, is gearing up to release L0-F! D’Lux, the crown jewel of her debut solo rock EP, on December 11th. Jack has ventured from her roots in electro-soul to create this new project, laden with raspy vocals and fuzzed-out guitars. To give fans another taste of her radical new image, Jack has joined up with Earmilk to premiere her latest L0-F! video for the single “Shit Gets Deep.”

“This video illustrates the burning of my old self, so I can reemerge as a new artist with new content,” explains Jack. “I had a certain level of comfort with J*DaVeY, and now I don’t really know what to expect anymore. After we released New Designer Drug and Brooke [D’Leau] signed on to tour with Miguel, the dynamic of my band changed. With L0-F!, I’m shedding J*DaVeY to be rediscovered as a solo artist.”

“Shit Gets Deep” was filmed at the notoriously seedly Hotel Cecil in Downtown LA, where Jack Davey and director Nai Vasha locked themselves in a room and had an introspective bender; it even lead to them trashing the place and breaking a headboard. The fire motif and shots of her photos in embers represents Jack’s emotional uphill climb into the world of a solo artist. “Sometimes you have moments of desperation, where one day you wake up and you realize everything is not what you expected,” says Jack. “You just have to shake it off, and hit the reset button on your soul. You have to step out of your comfort zoom in order to change.”