At 8:48 p.m. Sunday night, Oreo tweeted this ad with the caption "Power out? No problem." Since then, it's been retweeted more than 14,000 times (and the same image on Facebook has gotten more than 20,000 likes) — meaning that the most powerful bit of marketing during the advertising industry's ... Read more...
One of the beloved tropes of the copyright industries is that they are being destroyed by online piracy. Superficially, it's a plausible claim, not least because of the false equation of copyright infringement with "theft", and the lingering suggestion that every time something is shared online, a... Read more...